Wi-Fi is a wireless technology that connects electronic devices, such as computers, tablets, laptops, and smartphones, to the internet. A wireless router sends a signal to a nearby electronic device, which converts the signal into data.
It costs, on average, Ksh. 40,000 to start a Wi-Fi business in Kenya. The cost is usually inclusive of a router, a crimping tool, and a cat 6 cable, among others. Venturing into a Wi-Fi business in Kenya is very worthwhile.
6 Reasons That Make Wi-Fi Business Worthwhile
The following are six reasons that make the wi-fi business worth it:
1. Increased Efficiency
Wi-Fi has improved data communications, leading to faster transfer of information within businesses and also between partners and customers, as businesspeople can remotely check stock levels and prices while on sales calls.
2. Access and Availability
Since it is a wireless network technology, it allows the user to communicate while moving from one point to another. It does not require extra cables or adaptors to access the network.
It allows users to make free phone and video calls without any data bundles, provided it is connected to the network.
3. It Is Flexible
You can make changes in the future, and you can easily update the wireless network to meet new configurations. It allows the user to access real-time information from different places.
4. Convenience
Wireless networks allow multiple users to connect through the same network. If there is no configuration, connections can be made through the router or hotspot technology.
This has become convenient since it is not present in the wired network, where the network takes more time to configure and allows access to multiple users.
5. Easy To Install
As it is easy to integrate Wi-Fi functionality into mobile computing devices, it is now being used by most people in Kenya who are using various devices such as PCs, laptops, PDAs, Printers, Cameras, Games, MP3 Players, and Smartphones to access the internet.
6. Easy Deployment
Installing the Wi-Fi access point is easier than the wired network connection. There is no complexity in connecting cables from different locations and operating the switches.
How Can I Start Wi-Fi Business in Kenya?
You can start a Wi-Fi business in Kenya by considering the following seven factors discussed below:
1. Get Business License and permit
When you start your business, you must be permitted and get a license to run your business to avoid being disturbed by the government officers in charge of the permit.
2. Define Your Business
You should outline the objectives of starting a Wi-Fi business for your customers. You should also understand your customer’s standards to make your business efficient.
You have to be able to answer basic questions, such as:
1. What are you going to do for your customers?
2. Who are you?
3. What is the importance?
4. Why are you different from your competitors?
3. Choose and Register a Domain Name for Wi-Fi
This is reserving a name on the internet for a certain period, usually one year. It is essential to know that this domain will remain yours for as long as you renew it, and there is no way to purchase a domain name forever.
It is essential to make your business legal by ensuring that it follows the rules on the distribution and security of personal information.
The rules vary from one state to another. It is crucial to check compliance regulations on the state website where you will operate the business.
4. Plan Marketing Strategies
Wi-Fi business requires some legwork and flexibility. You need to have the best marketing plan for your business website.
5. Find Out Tax Obligations
Nowadays, an online business does not require a physical storefront, but some legal aspects are the same. It is eligible for some tax reductions. You will also need to pay income tax. It is essential to consult a tax expert or attorney before you set up an online business in Kenya to ensure future activities are well covered.
6. Find an Area for Your Business
Before you start a Wi-Fi business in Kenya, you should find a place where you will offer your services. The area should have the right factors to allow you to achieve your goals and attract many customers compared to other businesses you compete with.
You should find out how many clients in that place need a Wi-Fi internet connection and what exact services they offer to their customers.
7. Population Density
Consider the population area of the place to start the business. You are advised to start an internet business in town because it’s a busy center. Some apartments will require a Wi-Fi connection to help them run their business since Wi-Fi is faster for communication. Many people are working there, and they are using internet bundles.
Is Wi-Fi Business Profitable?
Yes. Wi-Fi is the wireless networking technology that allows devices such as computers, personal computers, and other electronic devices to be connected to the internet for exchanging information.
The following are reasons that make the Wi-Fi business profitable in Kenya:
1. Increased number of clients
2. It is cheap to start the business
3. It is readily marketable
4. Availability of materials
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