You can start selling internet from the comfort of your home and get a high income. Many people are currently doing a lot of online business requiring an internet connection. It’s also called e-business. Anyone can sell internet since it requires less startup capital and is less demanding. So, how can I start selling internet in Kenya?
This article explains nine ways that will help you how you can start an internet distribution business:
1. Define Your Business
You must define your business by knowing what you are doing for other people and how your service will improve their lives. You should understand the customer if they are cheaper and make your business more efficient.
In your definition, you should be able to answer the three basic questions below.
- Who are you?
- Why are you different from your competitors?
- What are you going to do?
It’s necessary to answer these questions before you start selling internet.
2. Prepare a Business Plan
When you want to start any business, you should have a business plan that includes a market analysis that will help you provide information about industries, competitors, and other market expenses. You should also be aware of the challenges of selling internet.
The common mistake among entrepreneurs is not providing an accurate description of how to reach customers and introduce the product and services to them.
They can not convince potential investors, employees, and partners to buy their services once they reach potential customers. It would be best to reassure them that you can persuade them to buy your services once you get to your customers.
3. Find a Location for Your Services
Before you begin your wi-fi distribution, you should find a place where you will offer your services. Select the best place that will allow you to achieve your goals and attract many customers. You should also find out how many distributors are in that area and the exact services they offer their customers.
An internet reseller buys services from an internet service provider(ISP) and markets them to its customers. An example of the internet reseller business is the Safaricom internet reseller, which offers online business whereby they offer the Safaricom 4G network, which is fast and reliable for users.
4. Calculate the Startup Cost
When starting a business with your savings or raising capital, it’s essential to figure out the startup cost because, in the case of cash flow issues, it can cause your business to fail.
Some of the costs include: website setup, branding, purchasing machines such as a computer or laptop, licensing, and permits.
5. Competition in Marketing of Your Business
You should be ready to face and deal with your competitors. Competition is healthy for any business to thrive and ensure the customer gets the best service. The business of selling internet has many competitors, so you must make sure you provide the best service to your customers.
You should research, engage your friends, and ask about customers’ challenges. After this, you come up with your selling points and the list to meet their needs.
6. Availability of Fibre Connection
When you want to start a reliable service, you need an upstream fiber connection. You can buy these services from large companies like Safaricom, but you can also get dedicated internet access from data centers.
Below are four examples of internet wholesalers in Kenya:
1. Zuku
2. Safaricom
3. Faiba
4. Telk
7. Arithmetic Density
This is the number of people who are living in that proposed area. In simple words, it’s the population density. Towns are the starting point of wireless internet services because there are many people and most buildings are near each other, which will allow you to connect to some apartments or even single homes. You will also be required to have several access points to help you set up rural areas.
8. Starting Capital Breakdown
The estimated cash required to start an internet distribution business in Kenya is as follows. The budget is for creating the basic setup for connecting 20 clients.
Generally, all that is required is Ksh 300,000/= for 20 clients who will pay an income above 120,000/= monthly, which you can use to install internet for the other ten clients.
The amount above is enough for the equipment needed, work tools, business name registration, internet, office rent, and other minor expenses.
9. Running of the Business
This last step will help you organize your business and ensure it is done correctly. Once you have everything, indeed, you can now start running your business. You have to market yourself to the customers so that they can buy your business. You’ll also need to hire about five people to help you maintain the network.
Requirements to Start Selling Internet
If you want to start an internet reseller business, you must have the necessary hardware.
The hardware platforms listed below will allow users to connect to your network:
1. Enterprise-level computers.
2. A powered generator.
3. A satellite antenna
4. Cat 6 cables.
5. UPS units.
6. Litebeams.
7. Switches, routers and servers.
8. RJ 45s.
You must purchase an access point and customer assumption equipment to complete the setup and installation. After installing internet for approximately 20 clients
If you want to start an internet service provider company like Safaricom or Zuku, you should check the availability of fibre in the place you want to start your business.
You have to determine if you have the finances to establish the entity. Once you meet all the requirements, you can build your network to supply the internet to your customers.
I am sure this article on becoming an internet service provider has been helpful to you. You can start today, be your own boss, and create employment. It’s not that hard to start, and it’s less demanding, get started and start making money now.
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